The PR Group

Author / Book Publicity

Why Author & Book Publicity

We provide branding and PR services for authors, professionals, and corporations and have over a 20 year history increasing the overall reach to consumers for our clients.

As a National Pay-Per-Placement PR firm, we increase public awareness for authors by using standard PR and publicity actions which include interviews on radio, podcast, and TV; editorial coverage in hardcopy magazines and newspapers, and placements with online publications and blogs.

Tried and true marketing includes publicity with traditional media to compliment a great website, social media presence, and visible listing(s) on Amazon and other sales platforms. When it comes to reaching your public, we help you cover all of the bases!

Whether you need full media tours, individual radio and podcast interviews and/or TV interviews, book reviews, blogger reviews, professionally drafted press releases or a publicist to reach out to the media on your behalf, our professional and traditional media publicity programs give you the complete marketing edge.

We launch each campaign with a review of materials plus an in-depth study of the best media for each client. Research is an ongoing process. We monitor the news and headlines to proactively create story ideas.

Author book publicity is vital to success, so we’ve created publicity package options for authors:

Traditional Print Radio and Podcasts TV Publicity

Print Publicity – Two Choices

BYOPR – Bring Your Own Press Release. We will create the customized database and distribute your press release directly to the contacts in the database:
  • You provide your own press release.
  • Customized consumer print database for your target public–approximately 4,000+ contacts and includes all daily newspapers, appropriate magazines, top 1,000 community newspapers.
  • Press release distribution to customized database and assistance with media follow-up to ensure placements.
  • Dedicated publicist.
WWYPR – We Write Your Press Release and create the customized database and distribute your press release directly to the contacts in the database:
  • We write your press release.
  • Customized consumer print database for your target public–approximately 4,000+ contacts and includes all daily newspapers, appropriate magazines, top 1,000 community newspapers.
  • Press release distribution to customized database and assistance with media follow up to ensure placements.
  • Dedicated publicist.

Radio and Podcast Package

  • Research and review of book and study of best media for customized PR campaign.
  • Dedicated publicist.
  • Radio and Podcast interview press release.
  • Suggested interview questions.
  • 8 to 80 radio shows and podcast interviews throughout the US and Canada.

TV Interviews

Availability based on book content and producer discretion.
  • National TV interviews and features.
  • Regional interviews throughout the US and Canada on major networks such as ABC, CBS, NBC and Fox.

The PR group exemplifies excellence in book PR services and promotion. We represent books that catch fire digitally, across multiple platforms and social media. We create ambitious campaigns with limitless possibilities for sparking national and regional media coverage, creatively cutting through the noise of various books published on average each day. We represent some of the finest publishers, authors and books around the world, with clients hailing from different states.

Amongst the top results oriented book PR firms

You need Public Relations – don’t let anyone tell you any different. And we’re not talking about the kind where a tiny blogger interviews you or runs apiece for you once every 3 months. As a top PR firm we are a results driven team that works to obtain daily media placements. Our pay for placement business model ensures this.

Our brand name is known so when we phone an editor or a producer, or send an email with a new press project, you can rest assured, we get you noticed. We understand how to translate your brands message into meaningful interaction for the media to latch on to, love and place in front of your customers.

Let’s get you the help you need.

You are filtering through various PR firms for authors because you want to sell books, or you have an important message to share? The first step to reaching your goals is marketing your book.

The PR Group is a book marketing firm. Our team consists of professionals who specialize in media relations, new-model book tours, social networking, online visibility and website development, specifically for the book publishing industry.

Author Book Publicity is Vital for Success!

Due to our extensive media contacts and relations, coupled with book marketing expertise, we enable authors to maximize their visibility in a marketplace where public recognition is a key element of success. We provide personalized and specialized attention to authors, delivering book publicity strategies custom-tailored for each client or book. Exceptionally skilled in creating effective communication strategies that pull consumers in, we help clients build their author brand that leads to valuable recognition of them and their books. Our approach helps lead consumers to find the author and book on their own because we were able to build a successful brand to draw them in. An important piece to the puzzle of success in today’s extremely competitive market is to exert one’s energy on what he or she does best. Surrounding yourself with like-minded people and building working relationships with others whose exceptional skills mesh with yours can help take you further. So, let us do the work, while you do what authors do best. Create, Write. Continue to inspire.

First-Rate Media Placement and Recognition!

Securing the best possible interviews and placements with the media give you the first-rate endorsements you, and all authors need. Local, national, and globally syndicated radio, podcast and TV interviews are complimented by high profile print interviews. We secure large numbers of high profile TV, radio, podcast and print placements for authors and their books. Campaigns commonly include: Global, national, regional and local radio interviews, online podcast interviews, television interviews, newspaper and magazine articles, social media, press releases, blogger reviews and event buzz strategies for book releases, book reading tours, book speaking engagements and author signings. We guarantee media so we qualify every client’s and their media potential.

Free author consultation. Call (727) 447-4992 today.

Contact us today! We’d love to hear from you!

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