WHY RADIO
Radio is a main source of information for millions of intelligent, active and affluent men and women around the country and is a perfect forum to educate.  Radio talk shows give broad and immediate exposure.  Shows can be local, regional, regionally syndicated or nationally syndicated giving you access to thousands or even millions of listeners.

Thousands of radio shows look for guests like you to educate and entertain their listening audiences.  But how will they find you?  Through The PR Group, because we have long term and established relationships with these stations, shows, producers and hosts.  We've been booking media exclusively for our clients since 1993, so we know and have booked clients on just about every show that ever was.  To do this, they hear from us regularly.

RADIO CAN JUMPSTART YOUR MEDIA OUTREACH
Talk radio gives you a longer format to talk and educate.  It's not the same as running a :30 second spot ad because the average show length is 15-17 minutes giving you a lot of time to educate and sell.  It's a very responsive format because the shows are usually live and can often have listener call-in capability to ask you questions while on the air.  The average demographic for talk show listeners is between 32 and 72 years of age and the average household income is above $50,000 per year.

LOTS OF MARKETS TO CHOOSE FROM
You can pick the areas where you'd like us to book the shows.  For example, you may want to do shows in the top 100 markets.  Or, perhaps you only want to do shows where you actually have product distribution.  Or, perhaps your West Coast sales have been lagging, so you only want to do shows within the Western US.  We can be very flexible in the way we sort through our over 20,000 radio contacts.  And, you pay only for the bookings we do get.